Yang Yixi
Growth expert and author of "Growth Across the Board
She has worked for companies such as Racer, Meituan and Space Five. He was responsible for the number of B-side merchant wallet accounts and wallet activity in Meituan, adding 4.8 million merchant wallet accounts in 6 months, marketing system and marketing strategy development for new retail business such as takeaway, 117PP DAU growth during his employment in Racer, and authored the book "Full Domain Growth: From Strategy to Tactics". He has rich hands-on experience in data-driven business growth in the Internet industry, systematic thinking for operational growth in the financial, new retail and automotive industries, and digital transformation in traditional industries.
Topic
B-side digital indicator system construction
Understand the four stages and methods of metrics system building and understand the four application scenarios with cases such as Meituan takeaway and car companies, which are metrics development and quantification, diagnosis of business status, prediction of business future, and establishment of systematic metrics language
