Xinlei Wang

Co-founder and CEO of ARK Innovation Consulting

He has nearly 20 years of experience in advertising, interaction, visual and digital product innovation. In 2012, he co-founded ARK Innovation Consulting and helped brands such as KFC, Get App, Maverick Electric and OPPO to complete smart business innovation, creating benchmark products in the industries of food and beverage retail, knowledge services and smart travel. We have created business innovation benchmark products in the industries of food and beverage retail, knowledge services, and smart travel. With years of experience in business innovation and influence in the design industry, he is still the royal design consultant for many famous enterprises in China. He has been awarded the 70th anniversary of the founding of New China and the 70 people of Chinese user experience design.