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Yi Wang

Tencent Enterprise Analytics & Marketing Product Leader

20 years of experience, both theoretical foundation and practical experience, across the retail industry supply chain standard application promotion and supply chain collaboration, customer refinement operation and digital marketing, big data analysis modeling, financial risk control, artificial intelligence algorithm application, CRM customer relationship management, expert digital advertising technology experts, advertising effect optimization experts

Topic

Red Sea Breakthrough - Tencent Qidian Marketing and Analytics Product Practice

Content Introduction: 1、Martech product track in 2B field (focus on analytics and marketing product field) and introduction 2. How Tencent Enterprise broke the game from scratch, became the dark horse and leader of the track, and was gradually recognized by customers and the market. 3、The latest product architecture sharing and practice 4、Trinity product service system and industry solutions 5、Future and outlook

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